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Modash

Influencer Marketing Platforms

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★★★★☆ 4.7 / 5 on G2 · 4.8 on Capterra (200+ G2 reviews)
4.7 / 5
G2 rating [source]
2019
Founded, Estonia [source]
250M+
Creators in database [source]
$120
Entry plan per month [source]

Quick facts

CategoryCreator discovery
Founded2019
HeadquartersTallinn, Estonia
Starts atAbout $120/mo
Best forAffordable creator discovery
DeploymentCloud, web
Free planFree trial
IntegrationsAPI, exports, CRM
G2 rating4.7 / 5
Capterra rating4.8 / 5

What is Modash?

Modash is an affordable, self serve creator discovery and monitoring tool with one of the largest creator databases in the category, covering more than 250 million creators across Instagram, TikTok and YouTube. Founded in 2019 in Estonia, it focuses on doing discovery and audience analysis exceptionally well at a fraction of the cost of full management platforms. For lean teams and agencies that mainly need to find, vet and monitor creators, it is a highly rated and practical choice.

Modash's distinction is depth of discovery at an accessible price, with a self serve model. Rather than a heavy enterprise contract, a team can sign up, search a vast database with detailed filters, analyse audience quality, and monitor creator content, paying a transparent monthly fee. That focus and value have earned it some of the highest ratings in the category.

Modash at a glanceModash offers a database of more than 250 million creators with discovery and monitoring from around 120 US dollars a month [Modash]. It holds a 4.7 out of 5 rating on G2 and 4.8 on Capterra, among the highest in the category, loved by lean teams.

Who Modash is best for

Modash is best for lean in house teams, agencies and growing brands that mainly need to find, vet and monitor creators affordably, and are happy to handle relationship management themselves. It suits those who want powerful discovery without an enterprise contract. It is a weaker fit for brands wanting full end to end management, payments and workflow in one tool, where GRIN, Upfluence or Aspire fit, since Modash focuses on discovery and monitoring.

Key features

The core strengths are a huge, searchable creator database with detailed filters, deep audience analysis including fake follower detection, creator monitoring to track content and campaigns, and clean data exports. It offers email finding for outreach, an API, and integrations to get creator data into your workflow. Its discovery depth, data quality and value are its defining advantages.

Modash pricing

Modash is self serve with transparent, published pricing. Plans typically start with an Essentials tier around 120 US dollars per month, a Performance tier around 300, and custom Enterprise pricing, with limits on searches, profile analyses and monitored creators at each tier, plus a free trial. Because it is affordable and self serve, teams can start quickly and scale usage. Confirm current figures on the Modash pricing page.

Integrations and ecosystem

Modash offers an API, data exports, and integrations to feed creator data into CRMs and workflows, letting teams combine its discovery and monitoring with their own management tools. Its ecosystem is focused on providing clean creator data rather than full program management.

Modash and data

Rather than headline AI, Modash's value is the breadth and accuracy of its creator data and audience analysis, including reliable fake follower detection. The quality of that data, and how easily it exports into a team's workflow, is what customers judge it on and praise in reviews.

Ease of use and support

Modash is straightforward and self serve, so teams get value quickly without onboarding, and its support is well regarded despite the low price. Its G2 reviews are among the highest in the category, citing discovery depth, data quality, value and support.

Is Modash worth it?

For a lean team, agency or growing brand that mainly needs powerful, affordable creator discovery and monitoring, Modash is one of the best value choices available and the free trial makes it easy to test. The main caution is that it focuses on discovery and monitoring rather than full management and payments, so brands wanting an end to end platform should look at GRIN, Upfluence or Aspire.

Pricing

Essentials

$120
per month
  • Creator discovery
  • Audience analysis
  • Limited analyses

Performance

$300
per month
  • More searches and monitoring
  • Email finding
  • Higher limits

Enterprise

Quote
custom
  • High volume
  • API access
  • Custom needs

Pros and cons

Pros

  • Huge 250M+ creator database
  • Deep audience and fraud analysis
  • Affordable, self serve pricing
  • Clean data exports and API
  • Among the highest ratings

Cons

  • Discovery and monitoring, not full management
  • No built in payments or workflow
  • Limits on searches per tier
  • Relationship management is on you

Modash alternatives

These influencer marketing platforms tools come up most often against Modash.

Modash FAQ

What is Modash used for?
Modash is used to discover, vet and monitor creators, searching a database of more than 250 million across Instagram, TikTok and YouTube, analysing audience quality, and tracking creator content, mainly by lean teams and agencies.
How much does Modash cost?
Modash is self serve, with plans typically from around 120 US dollars a month for Essentials, 300 for Performance, and custom Enterprise pricing, plus a free trial. See the Modash pricing page.
Is Modash good value?
Yes. Modash is one of the best value tools in the category, offering a huge creator database and deep audience analysis at a fraction of the cost of full management platforms, which is why it rates so highly.
Does Modash detect fake followers?
Yes. Modash provides detailed audience analysis including fake follower detection, helping brands vet creators and avoid wasting budget on inflated or inauthentic audiences.
Modash vs Upfluence, which is better?
Modash is an affordable, self serve discovery and monitoring tool, while Upfluence is an all in one platform covering discovery to payment. Teams needing cheap discovery prefer Modash; those wanting full management prefer Upfluence.
Does Modash handle creator payments?
No. Modash focuses on discovery, audience analysis and monitoring rather than payments or full campaign management, so teams handle relationships and payments themselves or with another tool.

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