Make is a powerful, visual automation platform (formerly Integromat) with a drag and drop scenario builder, more capable and affordable than many rivals, suited to those wanting flexible, visual, lower cost automation. It lets you build automations as visual scenarios, connecting apps and services with modules you arrange and link on a canvas, with powerful data handling, routing, iterators, filters and functions, so you can create complex, branching automations visually. Supporting over 2,000 apps and priced by operations (often cheaper than Zapier at volume), Make suits users and teams wanting more powerful, flexible, affordable automation than basic no-code tools, while still being largely no-code. For visual automation, Make is a leading choice.
Make's distinction is powerful, visual automation at an affordable price. Its drag and drop scenario canvas shows and controls complex, branching workflows visually, with advanced data handling and logic beyond simple trigger action tools, and its operation based pricing is often cheaper than Zapier at volume, which basic no-code tools do not match for power and value. That visual power and affordability set it apart.
Make is best for users and teams that want more powerful, flexible, visual automation than basic no-code tools, with complex branching, data handling and affordable operation based pricing, while staying largely no-code. It suits flexible, affordable visual automation. It is a weaker fit for those wanting the absolute largest connector ecosystem and simplest experience, where Zapier fits, open source or developer code, where n8n or Pipedream fit, enterprise integration at scale, where Workato or Boomi fit, or the Microsoft ecosystem, where Power Automate fits.
The core strengths are a visual scenario builder (drag and drop modules on a canvas), powerful data handling, routing, iterators, filters and functions, support for over 2,000 apps, and operation based pricing that is often affordable at volume, with HTTP and webhook modules for flexibility. Make offers visual power at lower cost. Its visual scenario building, data handling power and affordability are its defining advantages.
Make has a free plan (limited operations), with paid plans priced by operations per month, from around 9 US dollars a month (Core), rising with operation volume and features, plus Pro, Teams and Enterprise tiers. Operation based pricing is often cheaper than Zapier's task pricing at volume. Costs scale with operations. Confirm details via the Make pricing page.
Make connects more than 2,000 apps, with HTTP, webhook and API modules for connecting anything with an API, plus a growing template and community ecosystem. Its 2,000 plus connectors and flexible HTTP and API modules, which let users build powerful, custom visual automations, support its position as a more capable no-code tool, though its connector count is below Zapier's.
Powerful, affordable visual automation is the signature strength: Make's drag and drop scenario canvas shows and controls complex, branching workflows with advanced data handling and logic, and its operation based pricing is often cheaper than Zapier at volume, which basic no-code tools do not match. For those wanting visual power and value, this is the main reason to choose Make.
Make is very highly rated for its visual builder, power, flexibility and value, popular with users who outgrow simpler tools, with good support and community, though its power means a slightly steeper curve than Zapier. Its G2 reviews praise visual power, flexibility and affordability, with the learning curve versus Zapier the main consideration.
For users and teams that want more powerful, flexible, visual automation than basic no-code tools, with complex logic and affordable pricing, Make is an excellent choice. The main caution is a slightly steeper curve and fewer connectors than Zapier, so those wanting the largest ecosystem and simplest experience may prefer Zapier, developers n8n or Pipedream, and enterprises Workato or Boomi, but for visual automation Make leads.
These workflow automation / ipaas tools come up most often against Make.
No-code app automation connecting thousands of apps
Enterprise automation and integration platform
Low-code integration and automation platform