Jamf is the leading Apple device management platform, deeply focused on macOS, iOS and iPadOS, the standard for organisations managing Apple fleets. Founded in 2002, it specialises entirely in Apple, with Jamf Pro for device management, Jamf School for education and Jamf Now for small business, plus Jamf security products, offering deep management of Apple devices, zero touch deployment with Apple Business and School Manager, configuration, app deployment, patching and security, aligned closely with Apple's management framework and new OS releases. Used widely from schools to enterprises, Jamf is the de facto standard for managing Apple devices. For Apple device management, Jamf is the benchmark.
Jamf's distinction is being the deepest, Apple only device management, aligned with Apple. Because it focuses solely on Apple, it supports Apple's management capabilities thoroughly and fast, including same day support for new OS releases, so organisations with Apple fleets get the richest, most current management, which general UEM tools do not match for Apple. That Apple depth and alignment make it the standard for Apple.
Jamf is best for organisations with significant Apple fleets, macOS, iOS and iPadOS, from schools and SMBs to enterprises, that want the deepest, most current Apple device management and security. It suits Apple focused organisations. It is a weaker fit for Windows heavy or mixed fleets wanting one tool for everything, where Intune or Workspace ONE fit, rugged and frontline Android devices, where SOTI or Scalefusion fit, or those wanting the absolute cheapest Apple option.
The core strengths are deep Apple device management (macOS, iOS, iPadOS), zero touch deployment with Apple Business and School Manager, configuration, app deployment, patching, and security, with same day support for new Apple OS releases. Jamf offers products for enterprise (Pro), education (School) and small business (Now), plus security. Its Apple depth, alignment with Apple, and currency are its defining advantages.
Jamf is priced per device, typically a few US dollars per device a month and quoted (with volume and product variations), plus a limited free tier for small use and Jamf Now for small businesses. Pricing reflects its deep Apple capability. Costs scale with devices and products. Model your Apple fleet. Confirm details via the Jamf pricing page.
Jamf integrates with Apple's management framework, Apple Business and School Manager, identity providers, and security tools, plus the Jamf product family and marketplace. Its deep Apple integration and ecosystem, which let organisations manage and secure Apple devices thoroughly and current with Apple, are a signature strength.
Apple depth and alignment are the signature strength: by focusing only on Apple, Jamf supports Apple's management capabilities richly and offers same day support for new OS releases, so Apple fleets get the most complete, current management, which general UEM tools cannot match. For organisations with Apple fleets, this is the main reason to choose Jamf.
Jamf is highly rated for Apple management depth, reliability and support, among the top in endpoint management, with a strong community. Its G2 reviews praise Apple depth, zero touch deployment and currency, with Apple only focus and cost versus bundled tools the main considerations.
For organisations with significant Apple fleets that want the deepest, most current Apple device management and security, Jamf is the benchmark, highly rated choice. The main caution is that it is Apple only, so Windows or mixed fleets wanting one tool may prefer Intune or Workspace ONE, and some teams weigh cost versus bundled options, but for Apple device management Jamf leads.
These endpoint management / mdm / uem tools come up most often against Jamf.
Cloud UEM for devices and apps
Enterprise UEM, formerly VMware Workspace ONE
Apple MDM with automation and security