Azure Synapse Analytics is Microsoft's analytics service combining data warehousing and big data, integrated with Azure and Power BI, suited to organisations on Microsoft and Azure wanting integrated analytics (now part of Microsoft Fabric). It brings together enterprise data warehousing (SQL), big data (Spark), data integration (pipelines) and analytics in one Azure service, with tight integration with Azure Data Lake, Power BI and the Microsoft data stack, so Microsoft organisations analyse data at scale within Azure. Microsoft is increasingly unifying analytics under Microsoft Fabric (a SaaS platform building on Synapse), but Synapse remains a key Azure analytics service. For the Microsoft and Azure ecosystem, Azure Synapse is a leading choice.
Azure Synapse's distinction is being Microsoft's integrated analytics service within Azure, uniting warehousing and big data. For Microsoft and Azure organisations, it combines SQL warehousing, Spark big data, data integration and analytics in one service tied to Azure Data Lake and Power BI, which non Microsoft warehouses do not match for Azure integration, and it feeds into the unified Microsoft Fabric. That Azure and Microsoft integration and combined analytics set it apart.
Azure Synapse Analytics is best for organisations on Microsoft and Azure that want an integrated analytics service combining data warehousing and big data, tied to Azure Data Lake and Power BI. It suits the Microsoft ecosystem. It is a weaker fit for those wanting multi cloud neutrality and sharing, where Snowflake fits, a unified lakehouse and AI, where Databricks fits, serverless on Google Cloud, where BigQuery fits, or the AWS ecosystem, where Redshift fits. Microsoft organisations should also consider the newer unified Microsoft Fabric.
The core strengths are enterprise SQL data warehousing, big data (Spark), data integration (pipelines), and analytics in one Azure service, with tight integration with Azure Data Lake, Power BI and the Microsoft stack, serverless and provisioned options, and security. Azure Synapse offers integrated Azure analytics. Its Azure and Microsoft integration and combined warehousing and big data are its defining advantages.
Azure Synapse is usage based, charging for compute (provisioned or serverless, for SQL and Spark) and storage, within Azure, with options and credits. Microsoft Fabric (which unifies analytics) uses capacity based pricing. So costs depend on usage and which option you use. Confirm details on the Azure Synapse page.
Azure Synapse integrates with Azure Data Lake, Power BI, Azure Machine Learning, and the Microsoft and Azure data stack, plus BI and ETL tools. Its Azure and Power BI integration, which ties analytics into the Microsoft data and BI ecosystem, is a signature strength for Microsoft organisations, now extended by Microsoft Fabric.
Being Microsoft's integrated analytics service within Azure, uniting warehousing and big data, is the signature strength: for Microsoft and Azure organisations, Synapse combines SQL warehousing, Spark big data, integration and analytics tied to Azure Data Lake and Power BI, which non Microsoft warehouses do not match for Azure integration, feeding into unified Microsoft Fabric. For the Microsoft ecosystem, this is the main reason to choose it.
Azure Synapse is well rated for combining warehousing and big data, Azure and Power BI integration and scale, with Microsoft support, though reviewers note complexity and that Microsoft is shifting focus to the unified Microsoft Fabric, reflected in its 4.3 rating. Its G2 reviews praise Azure integration, with complexity and the Fabric transition the main considerations.
For organisations on Microsoft and Azure that want integrated analytics combining warehousing and big data tied to Power BI, Azure Synapse is a strong choice (with Microsoft Fabric the newer unified direction). The main caution is complexity and the Fabric transition, so multi cloud suits Snowflake, a lakehouse Databricks, serverless BigQuery, and AWS Redshift, but for the Microsoft ecosystem Synapse (or Fabric) leads.
These data warehouse tools come up most often against Azure Synapse Analytics.
Cloud data platform with separated storage and compute
Lakehouse platform unifying data warehousing and AI
Serverless cloud data warehouse on Google Cloud